Can we switch on creative thinking and force idea generation? What do you think? I think we can learn to think creatively. Creative thinking is the ability to imagine or create something new and look at problems from a different perspective. It is an attitude. We learn to accept change and be prepared ...
Read More15 ways to create impact
To create impact is not just about being bold. If everything is bold on the page then nothing will stand out. We invest in great designers to help us to get the attention of our prospects. This often goes hand in hand with the need to create impact. But how do ...
Read MoreHow do you create successful leaflets?
Why produce a leaflet and how do you make it successful? A leaflet has its work cut out because it is a busy environment out there with a lot of distractions. If you personally hand over your little gems you can make sure it lands in the right hands. In ...
Read MoreWhat sort of leaflet design is right for your business?
Are you missing a piece of awesome literature about your business to hand out at workshops, networking meetings or introductory meetings? Or perhaps you are celebrating a milestone event in your business and you want to boost your marketing with some one off leaflets. Where do you start? Ask yourself ...
Read MoreImagine a world without the iconic triangle?
Imagine a world without the iconic triangle? Let me tell you a story. I want to walk you through the graphic world of the triangle. Can you imagine a world without it? Take one triangle. Face it to the right for the PLAY button. Add a second triangle and it ...
Read MoreWorking mum pros of being your own boss
I’ve got 5 reasons why being your own boss is brilliant when you’re a parent! When both parents work, childcare is difficult to manage and unpredictable. Nursery was easy, open from 7am until 6pm. We can fit in a days work within those hours. However, our children will have to ...
Read MoreCommunicate effortlessly with a great icon
Communicate effortlessly with a great icon An icon that delivers! I love stamps. Miniature designs, often a series, and beautifully created. My childhood collection of stamps is lovingly documented in albums. My Grandad (an avid stamp collector himself) taught me everything. Hours of obsessive fun! The single most recognisable ...
Read MoreGet people talking with your exhibition display
Get people talking with your exhibition display Keep it simple I’ll say it again – keep it simple! The more crowded your space is the less people will read. People will scan your stand for interest. If it grabs their attention they will rescan to see if it is relevant. ...
Read MoreGet return on investment with your exhibition space
Get return on investment with your exhibition space When you book an exhibition stand you are allocated a space. But it is limited so use it wisely. The space next door and next door to that is likely to be a competitor. So get return on your investment by planning ...
Read MoreAre you judged by your Freebies?
Are you are judged by your Freebies? Of course you are! I’m going to an exhibition event. I’m excited about finding new, interesting, helpful and inspiring things. I’ve arrived and I am handed the official exhibition bag of freebies. I feel even better now. A gift and a useful bag ...
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