PROJECT OVERVIEW
Website graphics including icons and layout design for AttractMore, a website development agency specialising in high-performing, low-carbon websites. The brand needed to give an instant impression that it was doing good for business and the environment.
We used images of natural landscapes and trees which are synonymous with the concept of growth. The images are masked inside a circular extension of the logo icon. The concentric circles are a symbol of growth, expansion and tree rings. The graphics are bold and striking whilst the background is soft with muted colours creating a sense of strong purpose and calm professionalism.
As part of the website graphics supplied for this project, I designed a set of icons. In keeping with the natural theme, the icons are are set of stylised trees and leaves to complement the logo. Repeating the same vertical trunk and same diagonal main leaf vein give the icons continuity making them a recognisable family of icons for the brand.
The finished website link:
